Natural Raw Materials - 20.10.2017

Experience product innovation live: Worlée at FIE 2017

At the Food Ingredients Europe in Frankfurt, the mid-sized company from northern Germany will present not just its newest product innovations, but also its new R&D competence centre with its own tasting counter.

Worlée NaturProdukte continues to shine its spotlight on innovation as the end of the year approaches. The company just celebrated the opening of its new R&D competence centre in Hamburg in September. Late autumn will see the commencement of operations for Worlée and Scelta’s joint venture The Mushroom Dryers, a new production facility for European dried champignon mushrooms. At this year’s Food Ingredients Europe in Frankfurt from 28–30 November, Worlée will present not just these new developments but also its wide-ranging product portfolio of dried natural raw materials with interesting product highlights at Stand 11.0A104. 

As a response to the growing demand for customer-specific formulations and new application ideas, Worlée has expanded its research and development facilities with a new R&D competence centre consisting of a technical centre, show kitchen and tea development laboratory. At FIE 2017, industry experts visiting Worlée’s exhibition stand will get a look behind the scenes at the new R&D competence centre and have the chance to observe our development team at work at the tasting counter. Visitors will have the opportunity at this tasting counter to try out a selection of raw materials in their finished end product form. Further information about the new Worlée competency centre is available at www.worlee.de/foodtechnologycentre

The design of the Worlée stand is a clear indicator that the “pop star of mushrooms” -- the champignon -- has a particularly important role to play this year for the mid-sized company. The increasing market demand for high-quality, pesticide-free champignons with short supply chains has led to the founding of the joint venture “The Mushroom Dryers” by Worlée together with its long-standing business partner Scelta Mushrooms. The Mushroom Dryers is a production facility in the Netherlands (Belfeld) through which Worlée can offer dried champignon slices in European quality. This factory is unique in that it features its own self-developed belt dryer. The result: air-dried champignon slices from fresh, hand-harvested European champignons with a quality that is simply incomparable. Finally, the dried champignon slices are sent to the Worlée factory in Hamburg for refining and processing. This refinement method includes bacteria reduction treatment (EVW) as well as a state-of-the-art mechanical and manual cleaning process. This process chain ensures Worlée’s compliance with European quality standards. Further information on this project is available at www.worlee.de/TMD_en

But that’s not all: at our exhibition stand, visitors will get an overview of Worlée’s wide-ranging product portfolio of natural dried raw materials. Along with the newest items, this naturally include classics such as dates, peppers or porcini as well as so-called superfoods. Along with plant-based raw materials from local sources, Worlée also offers a wide variety of exotic superfoods such as chia seeds, goji berries, quinoa or aloe vera. Overall, Worlée carries more than 50 superfoods in organic and conventional quality. 

Come see Worlée’s product highlights for yourself, find out more about the new R&D competence centre with its many features and get to know the new production facility “The Mushroom Dryers” at Food Ingredients Europe. We look forward to your visit to Stand 11.0A104.



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